This research explores social identity-related factors that influence drivers’ behaviors in interactions with pedestrians at crosswalks. One dangerous potential point of conflict in our transportation system to pedestrians is interactions with drivers at crosswalks (NHTS, 2003). In 2010, there was one crash-related pedestrian death every two hours and an injury every eight minutes (CDC, 2013). Racial minorities are disproportionately represented in pedestrian fatalities: From 2000 to 2010, pedestrian fatality rates for Black and Hispanic men (3.93 and 3.73 per 100,000) were more than twice the rate of 1.78 for White men (CDC, 2013). If drivers yield differently to Black and White pedestrians at crosswalks, this may lead to disparate crossing experiences and disproportionate safety outcomes. We hypothesize that, similar to other forms of racial discrimination that minorities experience across various domains in society, drivers will exhibit racial bias when making decisions about whether or not to stop for pedestrians waiting to cross the street at a marked crosswalk.
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