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TREC research addresses complex transportation problems by drawing on multiple disciplines, including engineering, planning, economics and design, from across the Portland State University campus. Use the search box at right to search for a specific project.

Research Highlights

SEGMENT: Applicability of an Existing Segmentation Technique to TDM Social Marketing Campaigns in the United States

Philip Winters Amy Lester
Social marketing seeks to develop and integrate marketing concepts with other approaches to influence behaviors that benefit individuals and communities for the greater social good (International Social Marketing Association, 2013). Social marketing is a useful transportation demand management (TDM) planning approach to promote travel-behavior change, and combines at least seven distinguishing features which set it apart from other popular, behaviorchange planning approaches, such as education… Read More

How Will Autonomous Vehicles Change Local Government Budgeting and Finance? A Case Study of Solid Waste, Drop-off/Pick-up Zones, and Parking

Benjamin Clark
This project specifically seeks to study the secondary effects of AVs (not the innovation themselves but how innovations impact our lives), with a specific focus on local government fiscal impacts. The breadth of impacts are wide ranging and were outlined in a white paper (Clark, Larco, and Mann 2017) earlier this year. The proposed project will take a deeper and more detailed dive than was seen in the white paper so that the magnitude in a few categories of government service: 1) solid waste… Read More

 

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