Portland State University

The Miller award will provide OTREC with the funding to develop a Transportation Sustainability Roadmap for Oregon. This roadmap will guide research, education and partnership initiatives, establishing the foundation for creating sustainable transportation research, education, and community engagement activities. The project will build momentum on a number of efforts currently underway including OTREC’s participation in the Oregon Environmental Council (OEC) workshop for transportation professionals to reduce greenhouse gas emissions and involvement in the development of the Best Practices Manual for a ìClean, Green and Smartî West Coast transportation corridor system and other national efforts through the U.S. Department of Transportation. This project will leverage the expertise of staff and partner faculty researchers in order to develop a more focused approach to sustainable transportation.

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The video begins at 9:39.

I-5 is the only continuous north/south interstate highway on the West Coast, providing a commerce link for the United States, Canada, and Mexico. In the Vancouver-Portland region, I-5 is one of two major highways that provide interstate connectivity and mobility. Operation of the I-5 crossing over the Columbia River is directly influenced by the 5-mile segment of I-5 between SR 500 in Vancouver and Columbia Boulevard in Portland. This segment includes interchanges with three state highways (SR 14, SR 500, and SR 501) and five major arterial roadways that serve a variety of land uses, and provides access to downtown Vancouver, two international ports, industrial centers, residential neighborhoods, retail centers, and recreational areas.

The existing I-5 crossing of the Columbia River consists of two side-by-side bridges, built four decades apart. The crossing, which served 30,000 vehicles per day in the 1960s, now carries more than 130,000 automobiles, buses, and trucks each weekday. The bridges are stretched far beyond capacity—the hours of stop-and-go traffic grow every year. As the metropolitan region grows, mobility and accessibility for automobile, vehicular freight, and transit will decline...

The video begins at 4:44.

The video begins at 4:40.

A major aspect of transportation planning is understanding behavior: how to predict it and how to influence it over the long term. Transportation models typically emphasize policy variables such as travel time and cost. While clearly important, we hypothesize that other variables may be just as influential, namely, variables related to environmental consequences such as greenhouse gas emissions. This work is motivated by several factors. First, there is evidence from behavioral economics in non-transport domains that providing personalized information regarding environmental impact can significantly modify behavior. Second, applications to transport appear to have potential as many studies find that environmental consciousness influences transport behavior. Third, there are a growing number of transportation websites that are reporting environmental savings. Finally, smartphones provide the technological means to provide real-time, person-specific travel information regarding trip times, costs, and environmental impacts. Results from a computer laboratory experiment will be presented, which indicate that providing informing regarding environmental impacts significantly increases sustainable behaviors. Further, the experiments suggest a “value of green” of around 44-84 cents per pound of CO2 savings.