Portland Aerial Tram Update
Friday, January 25, 2008, 12:00pm to 1:00pm PSTThe video begins at 1:11.
Psychological Insights on Transportation Mode Choice
Friday, January 18, 2008, 12:00pm to 1:00pm PSTTransportation mode choice is often expressed in terms of models which assume rational choice; psychological case studies of mode adoption are comparatively rare. We present findings from a study of the psychology of adoption for sustainable transportation modes such as bicycles, car sharing, and mass transit. Case studies were conducted with current and former participants in PSU’s ‘Passport Plus’ transit pass program, as well as a longitudinal cohort study of first-time winter bicycle commuters. Composite sequence analysis was used to construct a theory of the adoption process for these modes. Our findings suggest that mode evaluation is cognitively distinct from mode selection and has different information requirements. We conclude that public and private organizations could improve the adoption rate for these modes by tailoring their communication strategies to match the commuter’s stage of adoption.
View slides
The video begins at 9:01.
Bicycling in London: Innovations, Outreach, and Progress
Friday, January 11, 2008, 12:00pm to 1:00pm PSTThe video begins at 6:17.
The Wheels of Fortune: Weather Prophet Pague, Governor Geer, & Portland's Original Network of Cycle Paths
Friday, November 30, 2007, 12:00pm to 1:00pm PSTTransit's Dirty Little Secret: Analyzing Patterns of Transit Use
Friday, November 16, 2007, 12:00pm to 1:00pm PSTUrban Roadside Safety -- Is There Anything We Can Do To Improve Safety Performance?
Friday, November 9, 2007, 12:00pm to 1:00pm PSTTransportation Infrastructure Investment: Past, Present and Future
Friday, October 26, 2007, 12:00pm to 1:00pm PDTThe video begins at 3:48.
BridgeStories
Friday, October 19, 2007, 12:00pm to 1:00pm PDTSharon Wood Wortman and Ed Wortman, authors of The Portland Bridge Book, and Edith Fuller, a retired PPS district librarian, are part of a volunteer effort to create The Big & Awesome Bridges of Portland & Vancouver—A Book for Young Readers.
The video begins at 0:10.